4:00PM // JUN 27, 2025
WATCH: U.S. SailGP Meets AG1 AM-SR
Enjoy SailGP like you've never heard it before, thanks to AG1...
SailGP is usually a hub of excitement, anticipation and noise – but not always.
Our friends at AG1 challenged us to capture the sights and, most importantly, the sounds of our sport at dawn for a special AM-SR video, a play on ASMR or Autonomous Sensory Meridian Response, a tingling sensation some people experience in response to specific visual or auditory stimuli.
It's SailGP, like you've never heard it before...
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